55
oil dry
Worth a lookShows low returns (0.3%), but a concentrated shelf (top 5 take 74% of clicks) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$21.00avg listing price — sweet spot $15–$100
Review moat
Great221.25avg incumbent reviews — the moat a new listing must climb
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Price range
Great$7.53–$48.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$499K$499K/yr · 258K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf