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mercon v
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$37.52avg listing price — sweet spot $15–$100
Price range
Great$6.94–$94.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Market size
Good$317K$317K/yr · 171K searches
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Review moat
Okay3,240.15avg incumbent reviews — the moat a new listing must climb
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand