46
hid
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$35.48avg listing price — sweet spot $15–$100
Competition
Great27%top-5 click share — an open shelf
Price range
Great$9.18–$112.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Market size
Okay$143K$143K/yr · 1.2M searches
Review moat
Bad6,053.47avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.7%return rate — above 5% kills the launch gate
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale