51
harley oil filter
Worth a lookShows a sweet-spot price point ($31.74 avg), but weak search conversion (1.4%) keeps it on the watch list.
Avg price
Incredible$31.74avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Growth
Good+49.1%90-day search growth — must beat 0% to launch
Price range
Good$8.02–$141.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay1,724.26avg incumbent reviews — the moat a new listing must climb
Market size
Okay$118K$118K/yr · 261K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale