61
epoxy primer
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$63.69avg listing price — sweet spot $15–$100
Review moat
Good584.79avg incumbent reviews — the moat a new listing must climb
Market size
Good$624K$624K/yr · 307K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$7.47–$147.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+26.5%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Signals High Price