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electric cooler
Launch itA $3.9M/yr market growing +113.1% this quarter with returns at 4.3% — clears our launch bar.
Market size
Incredible$3.9M$3.9M/yr · 4.0M searches
Growth
Incredible+113.1%90-day search growth — must beat 0% to launch
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Brand share
Good70%top-5 brand share — brands hold most of the demand
Avg price
Good$168.76avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Okay3,372.02avg incumbent reviews — the moat a new listing must climb
Price range
Bad$23.57–$588.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale