43
effax
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$22.43avg listing price — sweet spot $15–$100
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Price range
Great$9.67–$47.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Review moat
Okay3,481avg incumbent reviews — the moat a new listing must climb
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$47K$47K/yr · 18K searches
Brand share
Bad100%top-5 brand share — brand-locked demand