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dodge ram floor mats
Skip itWeak search conversion (1.1%) — this niche doesn't clear our bar today.
Competition
Great31%top-5 click share — an open shelf
Avg price
Great$91.85avg listing price — sweet spot $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Price range
Good$29.16–$149.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,067.23avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$135K$135K/yr · 128K searches
Returns
Okay4.8%return rate — above 5% kills the launch gate
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale