74
dent puller
Launch itA $4.0M/yr market growing +14.2% this quarter with returns at 5.4% — clears our launch bar.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Market size
Incredible$4.0M$4.0M/yr · 2.3M searches
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Avg price
Incredible$33.75avg listing price — sweet spot $15–$100
Competition
Great21%top-5 click share — an open shelf
Review moat
Great456.58avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+14.2%90-day search growth — must beat 0% to launch
Price range
Okay$7.65–$208.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay5.4%return rate — above 6% kills the launch gate