47
butyl caulk
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$5.79–$58.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.31avg listing price — sweet spot $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Growth
Good+32.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,532.91avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad$51K$51K/yr · 58K searches