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am107423
Worth a lookShows searches that convert (15.3% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible15.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great161.47avg incumbent reviews — the moat a new listing must climb
Growth
Great+73.4%90-day search growth — must beat 0% to launch
Avg price
Great$17.07avg listing price — sweet spot $15–$100
Price range
Great$8.05–$37.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Market size
Okay$147K$147K/yr · 56K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality