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ac gauges
Launch itA $1.5M/yr market growing +148.2% this quarter with returns at 5.2% — clears our launch bar.
Growth
Incredible+148.2%90-day search growth — must beat 0% to launch
Market size
Great$1.5M$1.5M/yr · 561K searches
Competition
Great32%top-5 click share — an open shelf
Avg price
Great$99.04avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,043.83avg incumbent reviews — the moat a new listing must climb
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Returns
Okay5.2%return rate — above 6% kills the launch gate
Price range
Bad$13.27–$782.96cheapest to priciest tracked listing — scored on the share inside $15–$100