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58

90915-yzzn1

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 55Conversion 74Competition 36Returns 93Price range 81Avg price 87Brand share 24Review moat 64Quality gap 53

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$19.61

avg listing price — sweet spot $15–$100

Price range

Great$7.31–$52.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good941.11

avg incumbent reviews — the moat a new listing must climb

Market size

Good$384K

$384K/yr · 285K searches

Growth

Good+27.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad90%

top-5 brand share — brand-locked demand

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