51
285 45 22 tires
Worth a lookShows low returns (0.3%), but weak search conversion (0.4%) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Good583.05avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Good$342K$342K/yr · 332K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$251.41avg listing price — sweet spot $15–$100
Growth
Okay+7.0%90-day search growth — must beat 0% to launch
Price range
Bad$25.09–$655.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price