54
275/70r18
Worth a lookShows low returns (0.3%), but weak search conversion (0.4%) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great144.55avg incumbent reviews — the moat a new listing must climb
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Market size
Good$542K$542K/yr · 445K searches
Avg price
Okay$338.26avg listing price — sweet spot $15–$100
Growth
Bad-1.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$12.80–$880.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale