50
235/40/18
Worth a lookShows low returns (0.0%), but prices mostly outside the sweet spot ($68.01–$322.75) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Good893.42avg incumbent reviews — the moat a new listing must climb
Avg price
Good$142.01avg listing price — sweet spot $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Market size
Good$290K$290K/yr · 128K searches
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+12.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$68.01–$322.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price