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2016 ford explorer key fob
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.27avg listing price — sweet spot $15–$100
Price range
Great$10.11–$39.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Review moat
Good513.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Returns
Okay4.4%return rate — above 5% kills the launch gate
Growth
Bad-8.3%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad$69K$69K/yr · 50K searches