52
195/60r15 tires
Worth a lookShows low returns (0.1%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Avg price
Good$109.42avg listing price — sweet spot $15–$100
Review moat
Good1,060.07avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Growth
Okay+18.1%90-day search growth — must beat 0% to launch
Market size
Okay$220K$220K/yr · 82K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Price range
Okay$46.96–$250.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Signals High Price