50
whittling
Worth a lookShows a sweet-spot price point ($26.79 avg), but soft demand (-14.5% this quarter) keeps it on the watch list.
Avg price
Incredible$26.79avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Price range
Great$10.14–$59.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good501.37avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$206K$206K/yr · 170K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-14.5%90-day search growth — must beat 0% to launch