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white embroidery thread
Skip itPrices mostly outside the sweet spot ($3.77–$14.74) — this niche doesn't clear our bar today.
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Okay1,680.23avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Growth
Okay+11.4%90-day search growth — must beat 0% to launch
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Avg price
Bad$6.76avg listing price — sweet spot $15–$100
Market size
Bad$68K$68K/yr · 80K searches
Price range
Bad$3.77–$14.74cheapest to priciest tracked listing — scored on the share inside $15–$100