50
white construction paper 12 x 18
Worth a lookShows low returns (0.4%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.58avg listing price — sweet spot $15–$100
Price range
Great$6.28–$48.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$259K$259K/yr · 100K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,988.29avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-7.0%90-day search growth — must beat 0% to launch
Brand share
Bad93%top-5 brand share — brand-locked demand