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white cardstock 65lb
Skip itA deep review moat (26,548 avg reviews) — this niche doesn't clear our bar today.
Conversion
Incredible16.4%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$15.20avg listing price — sweet spot $15–$100
Price range
Good$5.66–$24.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$90K$90K/yr · 36K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Review moat
Bad26,548.45avg incumbent reviews — the moat a new listing must climb