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50

washi stickers

Worth a look

Shows a fragmented shelf (top 5 take 17% of clicks), but soft demand (-25.3% this quarter) keeps it on the watch list.

Market size 26Growth 12Conversion 19Competition 96Returns 95Price range 63Avg price 37Brand share 96Review moat 30Quality gap 27

Competition

Incredible17%

top-5 click share — an open shelf

Brand share

Incredible30%

top-5 brand share — no brand owns this niche

Returns

Great1.0%

return rate — above 5% kills the launch gate

Price range

Good$3.76–$34.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.41

avg listing price — sweet spot $15–$100

Review moat

Okay3,457.82

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay$110K

$110K/yr · 699K searches

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-25.3%

90-day search growth — must beat 0% to launch

Reviews