54
vintage stickers
Worth a lookShows no brand lock-in (top 5 brands take 25% of clicks), but soft demand (-15.1% this quarter) keeps it on the watch list.
Brand share
Incredible25%top-5 brand share — no brand owns this niche
Competition
Incredible16%top-5 click share — an open shelf
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Good1,077.42avg incumbent reviews — the moat a new listing must climb
Price range
Good$3.15–$28.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$170K$170K/yr · 1.1M searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.66avg listing price — sweet spot $15–$100
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-15.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand