Skip to content
48

tru ray construction paper 9x12

Skip it

A small market ($61K/yr) — this niche doesn't clear our bar today.

Market size 15Growth 22Conversion 84Competition 78Returns 97Price range 83Avg price 37Brand share 28Review moat 43Quality gap 17

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Price range

Great$2.90–$81.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Review moat

Okay2,245.93

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay$10.48

avg listing price — sweet spot $15–$100

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$61K

$61K/yr · 63K searches

Trend