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tongue depressors
Skip itPrices mostly outside the sweet spot ($3.96–$15.15) — this niche doesn't clear our bar today.
Conversion
Incredible19.2%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Market size
Good$706K$706K/yr · 390K searches
Review moat
Good1,465.36avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.4%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.43avg listing price — sweet spot $15–$100
Competition
Bad81%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Price range
Bad$3.96–$15.15cheapest to priciest tracked listing — scored on the share inside $15–$100