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46

teakwood essential oil

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A small market ($55K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 23Conversion 82Competition 30Returns 96Price range 40Avg price 60Brand share 45Review moat 40Quality gap 67

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.19

avg listing price — sweet spot $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,464.65

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$6.66–$20.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.6%

90-day search growth — must beat 0% to launch

Market size

Bad$55K

$55K/yr · 48K searches

Reviews