49
tassels
Skip itPrices mostly outside the sweet spot ($5.48–$14.73) — this niche doesn't clear our bar today.
Returns
Good2.0%return rate — above 5% kills the launch gate
Brand share
Good60%top-5 brand share — brands hold most of the demand
Market size
Good$376K$376K/yr · 1.2M searches
Growth
Good+24.3%90-day search growth — must beat 0% to launch
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,596.96avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.05avg listing price — sweet spot $15–$100
Price range
Bad$5.48–$14.73cheapest to priciest tracked listing — scored on the share inside $15–$100