50
tape pen
Worth a lookShows searches that convert (15.6% search→purchase), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Conversion
Incredible15.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$20.25avg listing price — sweet spot $15–$100
Market size
Good$579K$579K/yr · 183K searches
Price range
Good$5.94–$144.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,259.23avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.4%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand