44
stick and stitch embroidery paper
Skip itPrices mostly outside the sweet spot ($5.08–$15.97) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Review moat
Great411.04avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$87K$87K/yr · 513K searches
Avg price
Bad$7.63avg listing price — sweet spot $15–$100
Growth
Bad-28.8%90-day search growth — must beat 0% to launch
Price range
Bad$5.08–$15.97cheapest to priciest tracked listing — scored on the share inside $15–$100