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sparkle yarn
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Competition
Great35%top-5 click share — an open shelf
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good661.03avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.52avg listing price — sweet spot $15–$100
Price range
Good$2.84–$28.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$34K$34K/yr · 388K searches