32
soft yarn for crocheting blankets
Skip itSoft demand (-54.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$17.44avg listing price — sweet spot $15–$100
Price range
Good$4.98–$36.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,746.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$86K$86K/yr · 532K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad99%top-5 brand share — brand-locked demand
Growth
Bad-54.3%90-day search growth — must beat 0% to launch