51
soccer ribbon
Worth a lookShows a thin review moat (50 avg reviews), but a small market ($43K/yr) keeps it on the watch list.
Review moat
Incredible49.64avg incumbent reviews — the moat a new listing must climb
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Price range
Okay$4.90–$23.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Okay+10.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.52avg listing price — sweet spot $15–$100
Market size
Bad$43K$43K/yr · 79K searches