49
sketch
Skip itStrong incumbent ratings (4.8★) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$24.53avg listing price — sweet spot $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Market size
Good$556K$556K/yr · 1.3M searches
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.33–$212.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad5,681.7avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality