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sequin fabric
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Market size
Okay$182K$182K/yr · 287K searches
Growth
Bad-3.6%90-day search growth — must beat 0% to launch
Avg price
Bad$7.87avg listing price — sweet spot $15–$100
Review moat
Bad11,611.67avg incumbent reviews — the moat a new listing must climb
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$5.41–$11.25cheapest to priciest tracked listing — scored on the share inside $15–$100