50
scrubby yarn
Worth a lookShows a fragmented shelf (top 5 take 26% of clicks), but soft demand (-15.4% this quarter) keeps it on the watch list.
Competition
Great26%top-5 click share — an open shelf
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$17.24avg listing price — sweet spot $15–$100
Price range
Great$5.98–$41.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good823.61avg incumbent reviews — the moat a new listing must climb
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$91K$91K/yr · 238K searches
Growth
Bad-15.4%90-day search growth — must beat 0% to launch