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54

scratch art tools

Worth a look

Shows a thin review moat (100 avg reviews), but a small market ($33K/yr) keeps it on the watch list.

Market size 8Growth 9Conversion 81Competition 82Returns 94Price range 56Avg price 22Brand share 93Review moat 95Quality gap 38

Review moat

Great100.42

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.0%

return rate — above 5% kills the launch gate

Brand share

Great42%

top-5 brand share — no brand owns this niche

Competition

Great33%

top-5 click share — an open shelf

Conversion

Great8.4%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.70–$28.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad$8.10

avg listing price — sweet spot $15–$100

Growth

Bad-31.3%

90-day search growth — must beat 0% to launch

Market size

Bad$33K

$33K/yr · 48K searches

Search terms