42
scratch art book
Skip itA small market ($62K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$5.43–$25.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.74avg listing price — sweet spot $15–$100
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,762.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-16.8%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 141K searches
Signals No Dominant Brand