61
scissors for school
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+111.2%90-day search growth — must beat 0% to launch
Competition
Great38%top-5 click share — an open shelf
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Market size
Good$417K$417K/yr · 824K searches
Price range
Good$2.20–$30.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Avg price
Okay$9.02avg listing price — sweet spot $15–$100
Review moat
Bad9,942.28avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
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