54
quilting
Worth a lookShows low returns (0.9%), but weak search conversion (1.0%) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Avg price
Great$20.50avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Growth
Good+22.1%90-day search growth — must beat 0% to launch
Review moat
Okay1,968.08avg incumbent reviews — the moat a new listing must climb
Price range
Okay$3.75–$250.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$72K$72K/yr · 368K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand