51
quilting stencils
Worth a lookShows a thin review moat (176 avg reviews), but a small market ($44K/yr) keeps it on the watch list.
Review moat
Great175.93avg incumbent reviews — the moat a new listing must climb
Competition
Great27%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Great$15.45avg listing price — sweet spot $15–$100
Price range
Great$5.59–$44.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good72%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.9%90-day search growth — must beat 0% to launch
Market size
Bad$44K$44K/yr · 163K searches