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plastilina

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Strong incumbent ratings (4.6★) — this niche doesn't clear our bar today.

Market size 51Growth 24Conversion 54Competition 55Returns 94Price range 74Avg price 84Brand share 36Review moat 27Quality gap 23

Returns

Great1.1%

return rate — above 5% kills the launch gate

Avg price

Great$18.59

avg listing price — sweet spot $15–$100

Price range

Good$4.83–$43.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Market size

Good$291K

$291K/yr · 347K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,776.74

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-1.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

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