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pink face paint
Skip itA small market ($64K/yr) — this niche doesn't clear our bar today.
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Growth
Good+51.5%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Okay3,531.87avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.05avg listing price — sweet spot $15–$100
Price range
Bad$5.17–$17.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$64K$64K/yr · 87K searches