53
patch
Worth a lookShows low returns (1.0%), but weak search conversion (1.3%) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$3.77–$35.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$589K$589K/yr · 3.9M searches
Avg price
Okay$11.36avg listing price — sweet spot $15–$100
Review moat
Okay2,761.3avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale