51
paint board
Worth a lookShows a sweet-spot price point ($22.59 avg), but soft demand (-11.3% this quarter) keeps it on the watch list.
Avg price
Great$22.59avg listing price — sweet spot $15–$100
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great32%top-5 click share — an open shelf
Price range
Great$4.96–$108.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay1,944.8avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$82K$82K/yr · 95K searches
Growth
Bad-11.3%90-day search growth — must beat 0% to launch