47
muslin
Skip itA concentrated shelf (top 5 take 75% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$17.37avg listing price — sweet spot $15–$100
Review moat
Good568.59avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.97–$37.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Good$386K$386K/yr · 449K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Competition
Bad75%top-5 click share — a locked-up shelf