50
modeling paste
Worth a lookShows low returns (1.0%), but a concentrated shelf (top 5 take 67% of clicks) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Avg price
Good$14.41avg listing price — sweet spot $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Price range
Good$7.25–$25.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$359K$359K/yr · 428K searches
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Review moat
Okay2,365.89avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Okay67%top-5 click share — leaders hold, buyers still browse