43
model airplane
Skip itA small market ($75K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.21avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great38%top-5 click share — an open shelf
Price range
Good$9.05–$126.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,912.61avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Market size
Bad$75K$75K/yr · 221K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale