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model airplane kits for boys 8-12
Skip itA small market ($26K/yr) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible$38.86avg listing price — sweet spot $15–$100
Review moat
Great322.45avg incumbent reviews — the moat a new listing must climb
Returns
Great1.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Price range
Bad$13.02–$383.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-19.9%90-day search growth — must beat 0% to launch
Market size
Bad$26K$26K/yr · 118K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale