43
moda charm packs
Skip itA small market ($43K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible90.95avg incumbent reviews — the moat a new listing must climb
Avg price
Great$51.37avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Price range
Good$13.42–$142.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Bad-6.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$43K$43K/yr · 66K searches